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HOW TO MANAGE A SUCCESSFUL BUSINESS IN CHINA
by (Founder of the Chinese PR Agency Eastwei Relations) & (Former President of Sandvik China) This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Björkstén, who successfully built a local consulting business with over 100 employees, and Anders Hägglund, a seasoned manager who set up high-growth and highly profitable operations in China for a major industrial multinational. The book provides widely applicable advice based on experiences from different industries, including but not limited to those of the authors. Most books about business in China belong to one of two categories: autobiographical “success stories” or academic treatises. Managing in China goes beyond these genres to provide highly relevant, practical advice and checklists, as well as concrete and illustrative examples from the authors' own experience. Managing in China succinctly explains how historical, cultural and social factors influence today's Chinese business environment, and how managers should take this into account in day-to-day operations. The book focuses on managing in a rapid-growth environment, but also provides advice on how to ensure sustainable operations and profitability in mature industries or a temporary downturn. Published and distributed worldwide by World Scientific Publishing Co. except China |
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| Table of Contents | ||
| Readership: Academics, students, general readers interested in China studies, China's economy, business and management and entrepreneurship. | ||
“At last, a China management handbook written by practicing business people with on-the-ground leadership experience. Even seasoned China hands should be able to find a few novel ideas.” |
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Daniela Riccardi President Procter & Gamble Greater China |
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“China poses unique challenges; even more so in times of market upheaval. This book is based on solid experience and best practices. I think it will be a great help for anyone responsible for a business operation in the country.” |
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Michael Treschow Chairman of the Board, Unilever N V and PLC Chairman of the Board, Ericsson AB |
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“Successful people management is the only way to achieve sustainable business performance. This book captures the key priorities for China in a compact and straightforward way.” |
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Ian Duffy President IKEA Asia-Pacific |
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| 236pp Pub. date: Jan 2010 | ||
| eISBN: 9789814287838 | ||
| Purchase book at WorldSciBook | ||
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