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LEAD WITH CASH
Cash Flow for Corporate Renewal


CONTENTS

FRONT MATTER
Harlan Platt
i
Introduction
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1
Part I
Lead with Cash: Achieve Great Results by Identifying the Right Target
Harlan Platt
5
Name the Team “Cash and More Cash”
Harlan Platt
8
Rationalize Costs Focusing on Cash
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20
Make Product Decisions Based on Cash
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29
Set Strategy with Cash
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45
Change the Culture to One Based on Cash
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57
Designing Cash Flow into Systems
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63
Creating Cash with Optimal Pricing Decisions
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76
Rethinking Capital Budgeting
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87
The Impact of Leverage: Examining Private Equity
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94
Part II
Cash Flow Basics
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113
Working Capital and Cash Flow
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128
The Statement of Cash Flows: Six Red Flags
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138
Cash Flow Details
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151
Part III
Reflections from Turnaround and Crisis Managers
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165
Biographies of Contributors
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230
BACK MATTER
Harlan Platt
239
Back

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